Watt Media Blog

Top 3 Do’s and Don’ts for Designing Your Website

A well-designed website is an absolutely worthwhile investment that will generate revenue for your business. However, potential customers won’t explore a site if they think it looks bad so, if your website hasn’t been updated in a while, it could be turning people away at the door of your business.

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How To Use LinkedIn As A Promotional Tool

With millions of users around the world, LinkedIn is a leading social media network today. LinkedIn has a focus on helping professionals build and maintain their networks by making convenient online connections. But, LinkedIn isn’t just for connecting with your colleagues. It can also be used as an effective marketing tool for your business. 

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visual marketing

The Importance of Visual Content in Marketing

As you develop and implement your company’s marketing campaign, it’s easy to get caught up in written content. After all, the written content on your website, blog, and social media accounts can clearly provide information to potential customers. However, visual content is essential to any successful marketing campaign. Images, graphics, and an eye-catching logo work to establish a recognizable brand. 

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on-hold messages

The Benefits of Customized On-Hold Recordings

Having to place callers on hold is an inevitable part of running a business. If you’re busy with another customer, what do your callers hear while they wait? The message (or lack thereof) that your on-hold callers are given could make the difference between a sale and a lost lead. 

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social media during the pandemic

Social Media Ideas During the Pandemic

Social Media is seeing unprecedented popularity now, as more people are unable to venture out, travel, or patronize brick and mortal businesses like they did before. With more people home and on their devices, now is a good time to get in front of your audience via social media. These platforms provide an excellent venue for advertising, exposure and engagement. Considering that almost 3 billion people worldwide use social media, it’s one of the single largest audiences in the world.

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email marketing

3 Best Email Marketing Platforms

If you run an online business, then you need to be taking advantage of email marketing. Email marketing has some of the highest ROI in the entire industry and even the largest companies rely on email as a major plank of their marketing efforts.

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instagram business profile

Why Use an Instagram Business Profile

Instagram Business Profiles, which were introduced in 2016, offer your business a number of different tools to assist you with growing and marketing your business.

Creating a business account or changing your personal Instagram account into a business account is free. However, if you choose to advertise your business on the Instagram platform, buying ad space, understandably, will cost you money.

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mobile-first design

What Is Mobile-First, Responsive Web Design?

Nowadays, the majority of people who visit your website will do so on a mobile device. 40% of all users state that they conduct web searches ONLY on a mobile device. Also, over 52% of total web traffic in 2019 took place on a smart phone or tablet, and with the introduction, expansion, and inevitably widespread adoption of 5G wireless technology, that number is poised to grow even further.

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social media story

Social Media Stories

Facebook and Instagram stories are broadening the volume and type of content that social media pages can present. When you add a photo or video to your story, it will be visible for just 24 hours, making it less of a commitment than a full post. Despite being available for just a limited period of time, your story is a great way to interact with your followers. 

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social media for branding

Use Social Media Marketing to Boost Your Brand

In the crowded online market, those with the best marketing and uprising above the rest. With the proliferation and popularity of social media, marketing can be easier and more effective than ever. But why is social media marketing so important, and why should you find an excellent team to head your social media marketing efforts?

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