Watt Media Blog

social media during the pandemic

Social Media Ideas During the Pandemic

Social Media is seeing unprecedented popularity now, as more people are unable to venture out, travel, or patronize brick and mortal businesses like they did before. With more people home and on their devices, now is a good time to get in front of your audience via social media. These platforms provide an excellent venue for advertising, exposure and engagement. Considering that almost 3 billion people worldwide use social media, it’s one of the single largest audiences in the world.

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email marketing

3 Best Email Marketing Platforms

If you run an online business, then you need to be taking advantage of email marketing. Email marketing has some of the highest ROI in the entire industry and even the largest companies rely on email as a major plank of their marketing efforts.

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instagram business profile

Why Use an Instagram Business Profile

Instagram Business Profiles, which were introduced in 2016, offer your business a number of different tools to assist you with growing and marketing your business.

Creating a business account or changing your personal Instagram account into a business account is free. However, if you choose to advertise your business on the Instagram platform, buying ad space, understandably, will cost you money.

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mobile-first design

What Is Mobile-First, Responsive Web Design?

Nowadays, the majority of people who visit your website will do so on a mobile device. 40% of all users state that they conduct web searches ONLY on a mobile device. Also, over 52% of total web traffic in 2019 took place on a smart phone or tablet, and with the introduction, expansion, and inevitably widespread adoption of 5G wireless technology, that number is poised to grow even further.

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social media story

Social Media Stories

Facebook and Instagram stories are broadening the volume and type of content that social media pages can present. When you add a photo or video to your story, it will be visible for just 24 hours, making it less of a commitment than a full post. Despite being available for just a limited period of time, your story is a great way to interact with your followers. 

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social media for branding

Use Social Media Marketing to Boost Your Brand

In the crowded online market, those with the best marketing and uprising above the rest. With the proliferation and popularity of social media, marketing can be easier and more effective than ever. But why is social media marketing so important, and why should you find an excellent team to head your social media marketing efforts?

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email marketing

Email Marketing To Support Your Business

Email marketing is overlooked all too often by businesses looking to connect with current and potential clients. While we’re always looking for the next “big thing” in marketing, email campaigns are a tried-and-true method. This marketing tactic will produce real results for your company, both now and in the future. 

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How Website Design Can Boost Traffic

For many websites and online businesses, traffic is like lifeblood. After all, the more traffic you can maintain, the higher your chances of consistent lead generation and sales. On the flip side, insufficient traffic means that your content and products aren’t being properly proliferated and your business may suffer.

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facebook ads

Facebook Ads For Businesses

There are over two billion (and counting) Facebook users in the world today. The enormous scope of this social media platform is a major benefit for businesses looking to expand their ad strategies. But, as with any marketing venture, it’s important to weigh Facebook’s value to businesses, especially given the breadth of social media platforms in our modern world. 

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google penguin

How Google’s Algorithm Impacts Your SEO Strategy

Link building is one of the main strategies used today for search engine optimization. It involves getting links back to your own website established on other websites. The idea is that when other websites encourage their own visitors to head over to your site, it boosts your reputability and, ultimately, your ranking in the major search engines. 

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