{"id":897,"date":"2017-05-09T13:15:12","date_gmt":"2017-05-09T17:15:12","guid":{"rendered":"https:\/\/watt-media.com\/blog\/?p=897"},"modified":"2017-05-09T13:15:12","modified_gmt":"2017-05-09T17:15:12","slug":"advertise-social-media","status":"publish","type":"post","link":"https:\/\/wattmedia.com\/blog\/advertise-social-media\/","title":{"rendered":"How to Advertise on Social Media"},"content":{"rendered":"<p><a href=\"https:\/\/watt-media.com\/blog\/wp-content\/uploads\/2015\/05\/Facebook-like.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-363 alignleft\" src=\"https:\/\/watt-media.com\/blog\/wp-content\/uploads\/2015\/05\/Facebook-like.jpg\" alt=\"social-media-management\" width=\"243\" height=\"208\" \/><\/a>Just about every social media outlet offers some type of advertising option, each with its own unique requirements and abilities. Managing these advertisements takes work as work as well as money to fuel them and ensure their success. Don\u2019t let that scare you. Social media advertisement is becoming one of the most effective ways to get your name out there and spread the word. Luckily, managing these ads doesn\u2019t take up too much time either. Let\u2019s take a look on how to advertise on two of the most prominent social media websites.<!--more--><\/p>\n<p><strong>Facebook<br \/>\n<\/strong>First you must set up a business page on Facebook and follow the steps below.<\/p>\n<ol>\n<li>Visit the page of your business.<\/li>\n<li>Find the Admin Panel on the top right corner of your page.<\/li>\n<li>Click the blue Ads Manager<\/li>\n<li>Set up a funding source. Facebook offers a few options on how you\u2019d like to pay.<\/li>\n<li>Set up your advertising range. You can choose to advertise as small as your home town or as large as the whole country.<\/li>\n<\/ol>\n<p>Once this is done, your ad will automatically be launched. These ads are designed to get your page more \u201clikes\u201d therefore gaining more traffic. You can get a little more advanced by clicking the Build Audience and Create and Ad options located in the Ads Manager screen. It is here that you can choose to promote a page, a specific post, and more.<\/p>\n<p><strong>Twitter<br \/>\n<\/strong>Want to find more people to follow your tweets or promote a certain set of tweets? Twitter has options to make that happen for you. Follow this guide to get started.<\/p>\n<p><strong>Option One:<br \/>\n<\/strong>1. Find Twitters ad system under the settings drop down menu located at the top right corner of the page.<br \/>\n2. Select Twitter Ads<br \/>\n3. Next there will be a set of self-explanatory set up questions to complete. This will only take a few minutes.<br \/>\n4. Set the location. This is where you will choose how large of an audience you are shooting for.<br \/>\n5. Set a budget for your promotional tweets. Twitter requires a minimum bid of 1.50$ per follower. The cost of the promotion fluctuates based on what the competition is doing. The higher you bid, the more likely it is that your promotion will be seen. You are only charged for the promotions that are actually clicked.<\/p>\n<p><strong>Option Two:<\/strong><br \/>\nYou will also be given the option designed to solely help you gain followers on your Twitter account. This ad system is completely separate from promotional advertising and places your Twitter account on the \u201cWho to Follow\u201d box on Twitter\u2019s home page. You pay per follower on a bid basis just like the advertising system in Option One. Twitter recommends you start out bidding at least 2.50 per follower.<\/p>\n<p>Once you\u2019ve set this up, you will be asked to set up a funding source and you\u2019re done! Advertising with Facebook and Twitter is a fairly simple way to promote a business or cause. Keep in mind, however, that Facebook and Twitter update their features often, so some of the methods listed above may change over time.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Just about every social media outlet offers some type of advertising option, each with its own unique requirements and abilities. Managing these advertisements takes work as work as well as money to fuel them and ensure their success. Don\u2019t let that scare you. Social media advertisement is becoming one of the most effective ways to [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-897","post","type-post","status-publish","format-standard","hentry","category-social-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Advertise on Social Media<\/title>\n<meta name=\"description\" content=\"Learn about How to Advertise on Social Media from The Watt Media Blog\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wattmedia.com\/blog\/advertise-social-media\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Advertise on Social Media\" \/>\n<meta property=\"og:description\" content=\"Learn about How to Advertise on Social Media from The Watt Media Blog\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wattmedia.com\/blog\/advertise-social-media\/\" \/>\n<meta property=\"og:site_name\" content=\"Watt Media Blog\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-09T17:15:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/watt-media.com\/blog\/wp-content\/uploads\/2015\/05\/Facebook-like.jpg\" \/>\n<meta name=\"author\" content=\"Amir Watynski\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amir Watynski\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" 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