{"id":893,"date":"2017-04-04T17:01:37","date_gmt":"2017-04-04T21:01:37","guid":{"rendered":"https:\/\/watt-media.com\/blog\/?p=893"},"modified":"2017-04-04T17:01:37","modified_gmt":"2017-04-04T21:01:37","slug":"have-you-been-lured-by-clickbait","status":"publish","type":"post","link":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/","title":{"rendered":"Have You Been Lured by ClickBait?"},"content":{"rendered":"

\"clickbait\"<\/a>The Merriam Webster definition of \u201cClickbait\u201d is as follows: \u201csomething (such as a headline) designed to make readers want to click on a hyperlink especially when the link leads to content of dubious value or interest.\u201d The fact that Merriam Webster bothered to give the term a proper definition goes to show how huge a thing clickbait has become in the world of social media.<\/p>\n

Clickbait is basically a link to an article or website with an enticing title that usually leaves out some key detail, leaving you wanting more information. For example, you may see a title that says something like \u201cWoman finds a hidden room inside her house, what\u2019s inside will leave you shocked.\u201d These titles are designed to lure web users to a website in order to advertise or gain traffic.<\/p>\n

Who Benefits from Clickbait?<\/strong><\/p>\n

It has gotten to the point that just about anyone with a website or social media outlet can get paid by utilizing clickbait ads. When you post a clickbait that redirects to a website or advertisement, that company pays a small amount of money every time a user finds their way to the ad. This is however a shallow way of making income and a sure fire way to lose the trust of your viewers. Misleading or obnoxious advertisements tend to leave viewers irritated and reluctant to return.<\/p>\n

The Danger of Clickbait<\/strong><\/p>\n

Often times, the link attached to the clickbait has nothing to do with the actual title. You may find yourself being asked to sign up for a website or pay something to get the information you were seeking. You may even be redirected to multiple links, drawing you further into the site. In worst cases, one of those difficult to close \u201cYOU ARE A WINNER\u201d websites pop up, desperately trying to get your personal information. It is not uncommon for a clickbait link to be harmless, simply trying to gain traffic in a website. That being said, be cautious when clicking these links. Viruses and identity theft have both been associated with malicious clickbait links with enticing titles.<\/p>\n

Facebook and Clickbait<\/strong><\/p>\n

Facebook has been the number one proprietor of clickbait recently. This is not a decision made by Facebook itself but by many of its users. From celebrities to regular social media surfers; clickbait is becoming easier to use and more popular. Many beloved Facebook pages and personalities keep their pages up to gain followers only to flip the script and start spamming with constant clickbait. While many fall into the trap and click link after link, many followers opt to just click the \u201cunfollow\u201d button and be done with it. Some feel so passionately annoyed by the clickbait uprising that whole Facebook pages and hashtags, such as #stopclickbait<\/strong>, have been dedicated to removing clickbait from social media.<\/p>\n

While the idea of clickbait is rather ingenious and has brought in tons of revenue for thousands of social media users, the repercussions have been quite large. What was once an outlet for people to stay connected and make friends has turned into a money making scheme. So, be cautious and think before you click!<\/p>\n","protected":false},"excerpt":{"rendered":"

The Merriam Webster definition of \u201cClickbait\u201d is as follows: \u201csomething (such as a headline) designed to make readers want to click on a hyperlink especially when the link leads to content of dubious value or interest.\u201d The fact that Merriam Webster bothered to give the term a proper definition goes to show how huge a […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-893","post","type-post","status-publish","format-standard","hentry","category-social-media"],"yoast_head":"\nHave You Been Lured by ClickBait?<\/title>\n<meta name=\"description\" content=\"Clickbait is a link to an article or website with an enticing title that usually leaves out some key detail, leaving you wanting more information.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Have You Been Lured by ClickBait?\" \/>\n<meta property=\"og:description\" content=\"Clickbait is a link to an article or website with an enticing title that usually leaves out some key detail, leaving you wanting more information.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/\" \/>\n<meta property=\"og:site_name\" content=\"Watt Media Blog\" \/>\n<meta property=\"article:published_time\" content=\"2017-04-04T21:01:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/watt-media.com\/blog\/wp-content\/uploads\/2017\/04\/bait-300x229.png\" \/>\n<meta name=\"author\" content=\"Amir Watynski\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amir Watynski\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/have-you-been-lured-by-clickbait\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/have-you-been-lured-by-clickbait\\\/\"},\"author\":{\"name\":\"Amir Watynski\",\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/#\\\/schema\\\/person\\\/8a93fffcbf09cb7ac7aef9a63345016f\"},\"headline\":\"Have You Been Lured by ClickBait?\",\"datePublished\":\"2017-04-04T21:01:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/have-you-been-lured-by-clickbait\\\/\"},\"wordCount\":530,\"publisher\":{\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/have-you-been-lured-by-clickbait\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/watt-media.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/bait-300x229.png\",\"articleSection\":[\"social media\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/have-you-been-lured-by-clickbait\\\/\",\"url\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/have-you-been-lured-by-clickbait\\\/\",\"name\":\"Have You Been Lured by ClickBait?\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/have-you-been-lured-by-clickbait\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/have-you-been-lured-by-clickbait\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/watt-media.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/bait-300x229.png\",\"datePublished\":\"2017-04-04T21:01:37+00:00\",\"description\":\"Clickbait is a link to an article or website with an enticing title that usually leaves out some key detail, leaving you wanting more information.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/have-you-been-lured-by-clickbait\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/wattmedia.com\\\/blog\\\/have-you-been-lured-by-clickbait\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/have-you-been-lured-by-clickbait\\\/#primaryimage\",\"url\":\"https:\\\/\\\/watt-media.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/bait-300x229.png\",\"contentUrl\":\"https:\\\/\\\/watt-media.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/04\\\/bait-300x229.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/have-you-been-lured-by-clickbait\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Have You Been Lured by ClickBait?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/\",\"name\":\"Watt Media Blog\",\"description\":\"Web Design, SEO, Social Media, & Telephone On-Hold Messages\",\"publisher\":{\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/#organization\",\"name\":\"Watt Media\",\"url\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/wm-logo.jpg\",\"contentUrl\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/wm-logo.jpg\",\"width\":151,\"height\":60,\"caption\":\"Watt Media\"},\"image\":{\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/wattmedia.com\\\/blog\\\/#\\\/schema\\\/person\\\/8a93fffcbf09cb7ac7aef9a63345016f\",\"name\":\"Amir Watynski\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d454dd68d6e984427c2e096703d197aa3ba70088f550aba619197f24ed0bd91a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d454dd68d6e984427c2e096703d197aa3ba70088f550aba619197f24ed0bd91a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d454dd68d6e984427c2e096703d197aa3ba70088f550aba619197f24ed0bd91a?s=96&d=mm&r=g\",\"caption\":\"Amir Watynski\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Have You Been Lured by ClickBait?","description":"Clickbait is a link to an article or website with an enticing title that usually leaves out some key detail, leaving you wanting more information.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/","og_locale":"en_US","og_type":"article","og_title":"Have You Been Lured by ClickBait?","og_description":"Clickbait is a link to an article or website with an enticing title that usually leaves out some key detail, leaving you wanting more information.","og_url":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/","og_site_name":"Watt Media Blog","article_published_time":"2017-04-04T21:01:37+00:00","og_image":[{"url":"https:\/\/watt-media.com\/blog\/wp-content\/uploads\/2017\/04\/bait-300x229.png","type":"","width":"","height":""}],"author":"Amir Watynski","twitter_misc":{"Written by":"Amir Watynski","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":["Article","BlogPosting"],"@id":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/#article","isPartOf":{"@id":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/"},"author":{"name":"Amir Watynski","@id":"https:\/\/wattmedia.com\/blog\/#\/schema\/person\/8a93fffcbf09cb7ac7aef9a63345016f"},"headline":"Have You Been Lured by ClickBait?","datePublished":"2017-04-04T21:01:37+00:00","mainEntityOfPage":{"@id":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/"},"wordCount":530,"publisher":{"@id":"https:\/\/wattmedia.com\/blog\/#organization"},"image":{"@id":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/#primaryimage"},"thumbnailUrl":"https:\/\/watt-media.com\/blog\/wp-content\/uploads\/2017\/04\/bait-300x229.png","articleSection":["social media"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/","url":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/","name":"Have You Been Lured by ClickBait?","isPartOf":{"@id":"https:\/\/wattmedia.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/#primaryimage"},"image":{"@id":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/#primaryimage"},"thumbnailUrl":"https:\/\/watt-media.com\/blog\/wp-content\/uploads\/2017\/04\/bait-300x229.png","datePublished":"2017-04-04T21:01:37+00:00","description":"Clickbait is a link to an article or website with an enticing title that usually leaves out some key detail, leaving you wanting more information.","breadcrumb":{"@id":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/#primaryimage","url":"https:\/\/watt-media.com\/blog\/wp-content\/uploads\/2017\/04\/bait-300x229.png","contentUrl":"https:\/\/watt-media.com\/blog\/wp-content\/uploads\/2017\/04\/bait-300x229.png"},{"@type":"BreadcrumbList","@id":"https:\/\/wattmedia.com\/blog\/have-you-been-lured-by-clickbait\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/wattmedia.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Have You Been Lured by ClickBait?"}]},{"@type":"WebSite","@id":"https:\/\/wattmedia.com\/blog\/#website","url":"https:\/\/wattmedia.com\/blog\/","name":"Watt Media Blog","description":"Web Design, SEO, Social Media, & Telephone On-Hold Messages","publisher":{"@id":"https:\/\/wattmedia.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wattmedia.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/wattmedia.com\/blog\/#organization","name":"Watt Media","url":"https:\/\/wattmedia.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/wattmedia.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/wattmedia.com\/blog\/wp-content\/uploads\/2021\/07\/wm-logo.jpg","contentUrl":"https:\/\/wattmedia.com\/blog\/wp-content\/uploads\/2021\/07\/wm-logo.jpg","width":151,"height":60,"caption":"Watt Media"},"image":{"@id":"https:\/\/wattmedia.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/wattmedia.com\/blog\/#\/schema\/person\/8a93fffcbf09cb7ac7aef9a63345016f","name":"Amir Watynski","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/d454dd68d6e984427c2e096703d197aa3ba70088f550aba619197f24ed0bd91a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d454dd68d6e984427c2e096703d197aa3ba70088f550aba619197f24ed0bd91a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d454dd68d6e984427c2e096703d197aa3ba70088f550aba619197f24ed0bd91a?s=96&d=mm&r=g","caption":"Amir Watynski"}}]}},"_links":{"self":[{"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/posts\/893","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/comments?post=893"}],"version-history":[{"count":1,"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/posts\/893\/revisions"}],"predecessor-version":[{"id":895,"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/posts\/893\/revisions\/895"}],"wp:attachment":[{"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/media?parent=893"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/categories?post=893"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/tags?post=893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}