{"id":66,"date":"2008-12-18T16:35:00","date_gmt":"2008-12-18T16:35:00","guid":{"rendered":"http:\/\/watt-media.com\/b\/?p=66"},"modified":"2015-10-03T21:24:18","modified_gmt":"2015-10-04T01:24:18","slug":"dont-always-be-selling","status":"publish","type":"post","link":"https:\/\/wattmedia.com\/blog\/dont-always-be-selling\/","title":{"rendered":"Don&#8217;t Always be &#8220;Selling&#8221;"},"content":{"rendered":"<p>I just got a nice holiday card from a vendor&#8230;opened it up, and his business card was enclosed! I don&#8217;t know about you, but to me, this is a bit of a turn-off. What this commuicates to me is, &#8220;I&#8217;m sending this card as a way to remind you to do business with me.&#8221; I think this message would have been much more effective had it not included a business card.<\/p>\n<p>One thing I learned long ago &#8211; do things without being salesy and you will stand out from the crowd. When I meet someone at a Chamber function, I send them a nice letter saying how nice it was to meet them, and that I look forward to seeing them again at future events. That&#8217;s it. No card, no &#8220;please let me know if I can be of service..&#8221; Why? because that&#8217;s expected &#8211; because that cheesiness is what everybody does, so I just send a letter saying &#8220;Nice meeting you,&#8221; and by doing that I think I look like I am more genuine and have more integrity.<\/p>\n<p>Just send a Holiday card! No need to always be selling!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I just got a nice holiday card from a vendor&#8230;opened it up, and his business card was enclosed! I don&#8217;t know about you, but to me, this is a bit of a turn-off. What this commuicates to me is, &#8220;I&#8217;m sending this card as a way to remind you to do business with me.&#8221; I [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[],"class_list":["post-66","post","type-post","status-publish","format-standard","hentry","category-small-business-tips"],"_links":{"self":[{"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/posts\/66","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/comments?post=66"}],"version-history":[{"count":2,"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/posts\/66\/revisions"}],"predecessor-version":[{"id":554,"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/posts\/66\/revisions\/554"}],"wp:attachment":[{"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/media?parent=66"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/categories?post=66"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wattmedia.com\/blog\/wp-json\/wp\/v2\/tags?post=66"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}